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Shop our best clearance sales, discover new vendors, and beat the heat with our all-new Christmas in July Shopping Experience!

We know it's too hot to trot, and that's why the merchants of downtown Newberry are creating a shopping experience that will keep you cool while you take advantage of our best summer sales!

The streets will be filled with merchants and vendors with their best sales of the summer!

Food trucks, cold treats, and a free North Pole cooling station will be available to keep you comfy!

And our Story Time Scavenger Hunt will take you on an adventure with a chance to win the epic grand prize!

Mark your calendar now so you don't miss the fun. This event is free to the public!

Join our email list to receive more details about Christmas in July and all of the other NDDA events coming up

Thanks for joining!

sidewalk clearance sales

The downtown merchants are bringing their best deals of the summer out onto the sidewalk to give you a front-row seat to the best sales!

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specialty vendors

The best local vendors from your favorite brands will be setting up conveniently near your favorite downtown shops so you will have even more opportunities to score a great deal!

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North Pole Cooling Station

Relax in the mist of our Arctic cooling tent, grab a treat at our mobile food court, and take a selfie to remember your Christmas in July experience!

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story time scavenger hunt

Complete our "Twas Christmas in July" scavenger hunt poem for your entry in our grand prize raffle over $500 in value!